Qingdao Maga International Logistics Co., Ltd.
Qingdao, China Site Visit
December, 2015
By
Eric Xiang

Key Personnel:
Mr. Wang Jiaqiang, General Manager
Mr. Eric Liu, Commercial Department

Qingdao Maga International Logistics Co., Ltd. (Maga Logistics) is a logistics provider and ocean freight forwarder, founded in 2005, and based in Qingdao. It has about 200 employees working at its Qingdao headquarters and Tianjin branch office.

As a key NVOCC (Non-Vessel Operating Common Carrier) player in Qingdao, the annual ocean cargo volume handled by Maga Logistics is around 50,000 TEUs (Twenty-foot Equivalent Units). Maga Logistics has contracts with more than 10 ocean carriers including Maersk, Evergreen, APL and Yangming. Maga Logistics acts as the shipping carriers’ booking agent at the Qingdao port. Small logistics providers book space with Maga Logistics directly, but its main business and focus is with direct customers.

Because of its office locations, the North China market is its focus. Currently, most of its business comes from Shangdong, Henan, Hebei, Beijing and Tianjin and goes to South East Asia, the Far East, Europe, South America, Africa and North America (mainly the United States and Canada).

Maga Logistics is professional in vehicle/truck trading which requires roll-on/roll-off shipping and bulk carrier shipping services. Maga Logistics has experience in loading and unloading at the main ports in China. These include Dalian, Shanghai, Lianyungang and other main ports besides Qingdao and Tianjin.

Other than FCL (Full Container Load) shipments, roll-on/roll-off shipping and bulk carrier shipping services, Maga Logistics can also handle LCL (Less than Container Load) shipments. However, the LCL shipments are transferred to LCL operators as Maga Logistics does not operate its own consolidation service. This goes for handling air freight as well.

In order to provide service at the destinations overseas, Maga Logistics uses agents. It actively works with 3O agents overseas. Maga Logistics has experience in cooperation with agents and has the skills to manage the agents’ performance.

Its customers include Sinotruk, BAIC Group, JAC Motors, Yutong Group as well as other well-known Chinese companies in automotive industry. Maga Logistics has strong relationships in this industry.

Maga Logistics is a key player in ocean shipping of vehicles and trucks exporting from China, and a professional freight forwarder for roll-on/roll-off shipping, bulk shipping and container shipping in North China. With its network expansion, it should have good growth in the coming years.

Sources: A&A Primary Research, http://www.magachina.com/